How to Use Insurance Sites to Generate Visitors and Leads for Your Insurance Agency

Blogs can be quite a great way to create traffic and leads to your insurance agency. It is very important to create relevant and useful content that meets the needs of your audience.

How to articles can be a common approach to engage the insurance agency’s current buyers, as they help them navigate common insurance duties and problems. Examples include showing what type of insurance coverage is available for different types of property and how to use self-service portals to make renewal easier.

Guest Posts

Getting experts to about a certain topic with your blog can offer a fresh point of view and add specialist to your website. For instance , you might consult an insurtech company agent to write a guest post about how precisely insurance technology has helped their business increase.


Adding joy to your insurance agency’s blog can add a human touch and create trust with readers. Whether it’s a story regarding mustache insurance or a photo associated with an office family pet, humor may be a good way to establish a connection between your brand plus the reader.


Your e-newsletters are another great place to promote your insurance agency’s blog. You are able to link to the most up-to-date posts through your blog in your e-newsletters.

Social networking

Using your insurance blog page to drive social networking engagement may also help your SEO hard work. For example , you may share a blog post about how exactly to handle a number of types of liability claims upon LinkedIn and promote it in your social media web pages.